Amazon Prime
$14.99 per mo or $139 per yr
Walmart+
$12.95 per mo or $98 per yr
Amazon Prime bundles fast shipping with Prime Video, Music, and many other perks for $139 a year. Walmart+ is cheaper at $98 a year and focuses on free delivery, fuel discounts, and a bundled Paramount+ plan. Prime wins on breadth; Walmart+ wins on grocery delivery and price.
Pick Amazon Prime if you shop Amazon often and want the widest perk bundle, including Prime Video and Music alongside fast shipping.
Pick Walmart+ if you shop Walmart and groceries regularly and want free store delivery, fuel discounts, and a Paramount+ plan, for less money.
Amazon Prime and Walmart+ are competing membership programs built around each retailer's strengths. Prime is the broader bundle: fast, free shipping on a huge catalog, plus Prime Video, Amazon Music, Prime Reading, photo storage, and frequent member deals, for $139 a year or $14.99 a month. Walmart+ is cheaper at $98 a year or $12.95 a month and leans into Walmart's grocery business: free delivery from stores, member fuel discounts, mobile scan-and-go, and a bundled Paramount+ subscription.
Which wins depends on where you shop. Heavy Amazon shoppers get more from Prime's catalog and entertainment bundle. Regular Walmart and grocery shoppers often get more practical value from Walmart+'s store delivery and fuel savings, at a lower price.
We compare price, shipping and delivery, streaming, grocery perks, and overall value.
| Quick facts | Amazon Prime | Walmart+ |
|---|---|---|
| Annual price | $139/yr | $98/yr |
| Monthly price | $14.99/mo | $12.95/mo |
| Streaming included | Prime Video | Paramount+ (Essential) |
| Grocery / store delivery | Whole Foods / Amazon Fresh | Walmart store delivery |
| Best for | Amazon shoppers | Walmart / grocery shoppers |
Each row reflects the feature on each product's current public release.
| Feature | A Amazon Prime | W Walmart+ |
|---|---|---|
| Fast free shipping | Huge catalog | Store + online delivery |
| Streaming service included | Prime Video | Paramount+ Essential |
| Music included | Amazon Music (limited) | No |
| Grocery delivery | Whole Foods / Fresh | Walmart groceries |
| Fuel discounts | No | Yes |
| Scan-and-go in store | No | Yes |
| Extra perks (reading, photos) | Yes | Fewer |
| Lower price | No | Yes |
Pricing and features change often. Always verify the current details on each product's official site. Last reviewed 2026-06-21.
Things neither product's marketing page leads with.
Prime offers more overall perks and a stronger streaming service, but it costs more per year.
Walmart+ is cheaper and better for grocery delivery and fuel savings, but its entertainment bundle (Paramount+ Essential) is narrower than Prime Video.
The right pick depends almost entirely on whether you shop more at Amazon or Walmart.
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See how the price has moved