AI Tools
Synthesia Price Hikes & Price History (2026)
Updated May 30, 2026 · Researched & fact-checked by Shaheer
Synthesia, an AI avatar video platform, prices its Starter plan at about $18/month billed annually. Plans are capped by minutes of video per year, so the effective cost depends on how much you produce.
At a glance
- Current price
- $18.00 (Starter (billed annually))
- Price held since
- Jan 2023
Key takeaways
- Synthesia Starter is about $18/month billed annually.
- It generates videos of AI avatars reading a script — popular for training and corporate content.
- Plans are capped by minutes of AI video per year, so output volume drives the real cost.
- The entry price has been broadly stable as the avatar and language library grew.
Synthesia price increase history
No clear price increase recorded. Synthesia Starter is about $18/month billed annually, capped by video minutes per year. The effective cost depends on how much video you generate.
What Synthesia costs right now
- Starter (billed annually): $18.00 (US)
Has Synthesia raised its price?
Synthesia turns a written script into a video of a realistic AI avatar speaking it, in dozens of languages — which is why it's so widely used for employee training, onboarding, product explainers and corporate communications. Its Starter plan is about $18 a month billed annually, and that entry price has stayed broadly stable while Synthesia expanded its avatars, voices and language support.
The cost that actually matters with Synthesia isn't the monthly fee — it's the annual cap on minutes of video you can generate. Each tier includes a fixed number of video minutes per year, and producing a library of training content eats through that allowance quickly, pushing organizations toward higher, pricier tiers. So the headline $18 describes the floor, not what a serious user pays.
Synthesia operates in a less commoditized niche than text or image AI — credible, brand-safe avatar video is harder to get from a free chatbot — which gives it more pricing stability than, say, an AI copywriter. The realistic future change is in the minute allowances or seat-based business pricing rather than the entry sticker, especially as avatar realism and custom-avatar features become the premium upsell.
If you make avatar videos, plan around how many finished minutes you need per year, because that determines which tier you truly require. For a quick trial there's a limited free option, but ongoing use is a paid, annually-billed commitment — so it's worth confirming the minute cap fits your output before signing up for a year.
Frequently asked questions
How much does Synthesia cost?
Synthesia Starter is about $18/month billed annually in the US, with higher tiers for more video minutes and seats.
Has Synthesia raised its price?
No. The entry plan price has been broadly stable. The main cost driver is the annual video-minute cap rather than the headline fee.
Does Synthesia have a free plan?
Synthesia offers a limited free demo to try it. Ongoing use requires a paid, annually-billed plan.
What is Synthesia used for?
Generating videos of AI avatars reading a script — most commonly employee training, onboarding, product explainers and corporate communications, in many languages.
Why does my Synthesia cost depend on usage?
Plans cap how many minutes of AI video you can generate per year. The base price is fixed, but producing a lot of video exhausts the allowance and pushes you to a higher tier.